Realme is a Chinese consumer electronics manufacturer based in Shenzhen, Guangdong. Starting originally as a sub-brand of Oppo, Realme eventually ventured as its own brand. Realme then became the fastest-growing 5G smartphone brand in Q3 2021.
But when was this fast-growing electronic company created? Who is the founder of Realme? You will find answers to all these questions in the subsequent sections of this article.
Some key Products of Realme
Realme offers a wide range of consumer electronics products, including smartphones, tablets, TVs, laptops, and audio products. The company’s smartphones are known for their powerful performance and stylish design. Realme’s tablets are also popular, offering a good balance of features and price. Realme’s TVs are known for their high-quality picture and sound. Realme’s laptops are designed for everyday use, offering a good balance of performance and portability. Realme’s audio products are known for their good sound quality and affordable price.
The company has a large number of products, particularly in the Indian market.
- Realme 1
- Realme 2/2 Pro
- Realme U1
- Realme 3/3 Pro
- Realme 5/5 Pro
- Realme 6i/6/6 Pro
- Realme 7i/7/7 Pro
- Realme 8i/8/8s/8 Pro
- Realme 9i/9 4G/9 SE/9 Pro 5G/9 Pro+ 5G
- Realme 10/10 Pro 5G/10 Pro+ 5G
- Realme 11 Pro/ 11 Pro+ (To launch in June 2023)
Realme company was founded on May 4, 2018. Before that, it was a sub-brand of Oppo, which is itself a subsidiary of BBK Electronics, until the formation of a spinoff on May 4, 2018. In May 2018, they released their first phone, Realme 1. On July 30, 2018, Sky Li announced his resignation from Oppo and his intention to establish Realme as an independent brand on Sina Weibo.
Realme’s branding is focused on youth and fashion. The company’s logo is a stylized R that represents the brand’s commitment to innovation and creativity. Realme’s marketing campaigns are often targeted at young people, and the company has partnered with a number of popular celebrities to promote its products.
Realme is currently available in over 60 countries, including China, India, Indonesia, Vietnam, Thailand, Malaysia, Pakistan, Egypt, and the Middle East. The company plans to expand into more markets in the future.
Awards and recognition
Realme has won a number of awards and recognition, including:
- 2019: The Most Promising Brand of the Year at the India Mobile Congress
- 2020: The Best Smartphone Brand of the Year at the India Today Tech Awards
- 2021: The Fastest-Growing 5G Smartphone Brand in Q3 at the Counterpoint Research report
Realme plans to continue to grow its market share in the global smartphone market. The company also plans to expand its product portfolio to include more consumer electronics products, such as wearables, smart home devices, and accessories.